The Orchard Road Experience

Singapore`s Orchard Road sits alongside New York`s Fifth Avenue and Paris`Champs Elysees in the pantheon of prestigious retail districts. For more than 40 years, DP Architects has contributed to the development of Orchard Road`s architectural typography, the regionalism of which is flavoured with a uniqueness born of inventiveness and an accommodation of contextual forces. The Orchard Road Experience is much more than simply a lush visual and textual narrative showcasing DP Architects`extensive contribution to the character, growth and personality of the famous Singapore shopping and entertainment precinct. It also explores the concept of retail architectural typology generally, provides a brief contextual history of Singapore from British colonisation onwards, outlines the development and evolution of Orchard Road in particular, and explores some of the world`s other famous shopping streets.