The Do's and Taboos of International Trade Revised Edition, Paperback Book, By: Roger E. Axtell

Full of useful information, practical examples and anecdotes, it can help your business be more competitive in the international marketplace. Shows how to make initial contacts, cope with language barriers, use interpreters, find your way through foreign laws and customs, help your foreign clients or buyers with American business customs, how to develop and maintain successful business relationships with foreigners, and where to go for more specialized information. About the Author Roger E. Axtell is Special Assistant to the Governor of Wisconsin of business issues. A former Vice President of Worldwide Marketing for the Parker Pen Company who has spent more than thirty years traveling and living abroad, he is the bestselling author of Do's and Taboos Around the World, Do's and Taboos of Hosting International Visitors, and Gestures: The Do's and Taboos of Body Language Around the World, all available from Wiley.