Szenarioanalyse der interaktiven Werbung im TV der Zukunft
Описание
Studienarbeit aus dem Jahr 2009 im Fachbereich Medien / Kommunikation - Medienokonomie, -management, Note: 1,0, Fachhochschule Dusseldorf (Fachbereich Wirtschaft), Sprache: Deutsch, Abstract: Im Folgenden wird eine Szenarioanalyse der interaktiven Werbung im TV der Zukunft durchgefuhrt. Der Schwerpunkt der Analyse wird die Zukunft des Mediums TV und den damit verbundenen Moglichkeiten interaktiver Kommunikation sein.
Характеристики
| author: | Jorge G. A. Nogueira |
| binding: | 148x210 мм |
| ISBN: | 9783640496372 |
| language: | Немецкий |
| page_extent: | 32 |
| Type: | book |
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