Strategic Market Management
Description
Strategic Market Management By Aaker, David A. Published by WILEY Publication Date: 2024-01-19 Subject: Business & Economics Marketing General, Business & Economics Sales & Selling General, Business & Management, Business &Amp; Management, Sales & Marketing, Sales And Marketing, Hc Wirtschaft Werbung, Marketing, Business & Economics Marketing General, Business & Economics, Marketing, General, Business & Management, Hc Wirtschaft Werbung, Marketing, Hc, Wirtschaft, Werbung, Marketing, Strategic Marketing, Business Strategy; Business Strategy Textbook; Customer Value Proposition; Value Propositions; Global Business Strategy; Market Strategy ; Marketing Strategy; Business Growth; Customer Relationship Management; Strategic Brand Management Subject Keywords: Business strategy; business strategy textbook; customer value proposition; value propositions; global business strategy; market strategy ; marketing strategy; business growth; customer relationship management; strategic brand management Genre: Business & Economics, Marketing, General, Business & Management, Hc, Wirtschaft, Werbung, Marketing Target Audience: Tertiary education
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