Second Wave Millennials: Tapping the Potential of America's Youth

One of the top reasons Millennials leave jobs is due to poor management. Millennials choose to work for and stay with “employers whose values reflect their own.” They place a higher emphasis on purpose as opposed to growth or profits. The three best ways for companies to provide a sense of long-term loyalty are identifying, understanding, and aligning with their values; supporting millennials’ ambitions and professional development, and instilling a culture of coaching. Additionally, the strongest ways to attract—and keep—the best working millennials include providing a nimble digital platform, and creating company climate that is positive and team-oriented, and authentic leadership. SECOND-WAVE MILLENNIALS reveals:·Five ways to craft an ideal workplace for all generations·The seven primary traits of millennials, including sheltered and confident·Four lifestyle themes that make up the core of a millennial’s identity