Fundraising for Non-Profit Groups : How to Get Money from Corporations, Foundations and Government

Fundraising is the most essential, and the most difficult, task for any non-profit organization. This comprehensive book explains everything the fundraiser needs to know, from preparing a budget and developing a fundraising strategy to approaching potential funders and motivating volunteers.This expanded and updated edition explores the viability of fundraising through telemarketing and provides excellent strategies for procuring long-term corporate sponsorships. New samples and examples are also provided.