Fad Surfing In The Boardroom: Managing In The Age Of Instant Answers

Fad Surfing In The Boardroom: Managing In The Age Of Instant Answers
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   Description
Fad Surfing (n): the practice of riding the crest of the latest management panacea and then paddling out again in time to ride the next one; always absorbing for managers and lucrative for consultants; frequently disastrous for organizations.
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