FJORD Women Multicoloured Analogue Watch, Multi

The inspiration behind our collections is the impressive and majestic Nordic fjords itself. All our designs marry the core principles of practicality and aesthetics to produce pieces that echo the natural simplicity and beauty of the Nordic landscape. Scandinavian design has an overriding theme of pragmatic simplicity, typically characteristic of Scandinavian design, which is resolutely elegant but also sympathetic to an intelligent and contemporary use of materials.