Dr. Barbara Sturm The Better B Niacinamide Serum 30ml

Niacinamide is a form of Vitamin B3, an essential nutrient that supports many cellular processes. Topical Vitamin B3 has multiple benefits and powerful anti-inflammatory properties; it not only helps to control excess oil on the skin, helping to visibly refine and reduce the look of enlarged pores, but also helps smooth the appearance of fine lines and wrinkles, improves uneven skin tone, restores radiance, strengthens the natural skin barrier and renews the skin's surface, reducing the effects of environmental damage. In addition, Vitamin B3 also prevents moisture loss and thus drying out of the skin (it's a common myth that oily skin needs to be 'dried out') as it helps to support the natural production of skin-strengthening ceramides. However, a too high concentration of topical Vitamin B3 with significant amounts of residual Nicotinic Acid can have a negative effect and lead to irritation, sensitivity and redness. In response, Dr. Barbara Sturm has created THE BETTER B NIACINAMIDE SERUM; a new serum invention which deploys high quality, pure Vitamin B3 in a safe, skin-friendly formulation. It follows on from Dr. Sturm's proprietary formulation of Vitamin C; THE GOOD C VITAMIN C SERUM and similarly, offers customers an effective yet safe ingredient-focused skincare solution. WHY IS THE BETTER B BETTER? Dr. Barbara Sturm's THE BETTER B NIACINAMIDE SERUM, is the ultimate skin perfector that specifically targets the pores, reducing and refining their appearance for a radiant complexion. The serum contains a potent ingredient complex that includes pure Vitamin B3 and Ectoin, an Amino Acid which helps to protect against environmental hyperpigmentation and premature skin aging. The formulation also includes Marine Exopolysaccharides (Plankton) which helps strengthen the skin barrier, boosts hydration, and supports the skin's natural restorative processes for a smoother, softer and refined skin texture, and Panthenol (Provitamin B5), an ultra-hydrating ingredient that also has soothing properties. THE BETTER B NIACINAMIDE SERUM is ideal for coarse, rough, uneven complexions with visibly enlarged or sunken pores and classic combination skin types. With regular use, it will leave skin looking more even, radiant and noticeably refined.