Crafting and Executing Strategy: Concepts

Crafting and Executing Strategy: Concepts
артикул: COM9781260565935USED
ЗГІДНО З НАШИМИ ДАНИМИ, ЦЕЙ ПРОДУКТ ЗАРАЗ НЕ ДОСТУПНИЙ
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Crafting & Executing Strategy 22e has a long-standing reputation of being the most teachable text. Its engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author, Margaret Peteraf, a highly regarded researcher, helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies.
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