Coca- Cola: Kiss the Past Hello (Trade)

One of the most unmistakable shapes in the world since its introduction in 1915, the Coca-Cola Contour Bottle is an influential symbol of design, art, and culture. What began as a design brief to create a bottle that could be identified in the dark or lying broken on the groundtoday is one of the most recognized packages on the planet. Published on the occasion of the bottle’s centennial, Kiss the Past Hello is a vibrant collection of images and art celebratingthe Coca-Cola Contour Bottle not only as an icon of design but also as a symbol of optimism, happiness, and the shared moments in our lives.