A Gallery Without Walls: Selling Art in Alternative Venues

For artists and others who need a practical, down-to-earth guide, Danielak shares ideas from her own experiences as an artists' rep. She acts much like a gallery owner, but without a permanent venue, and her interest is in making money change hands. Here she tells artists how to look at their own work with a business person's eye, prepare to exhibit, promote on a limited budget, plan selling events, handle sales, do follow-up, and avoid pitfalls. Annotation ©2006 Book News, Inc., Portland, OR (booknews.com)