Рынки информационно-коммуникационных технологий и организация продаж
Description
В учебнике излагаются основные сведения о структуре рынков информационно-коммуникационных технологий (ИКТ), методах их исследования, оценки привлекательности и прогнозирования, критерии и методика сегментирования. Рассматриваются вопросы организации отдела продаж IT-компании, включающие анализ организационных форм, численности отдела, методов оплаты труда
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Technical Details
| author: | Наумов Владимир Николаевич |
| binding: | 60х90/16 |
| ISBN: | 978-5-16-012042-3 |
| page_extent: | 404 |
| publisher: | Инфра-Инженерия |
| series: | высшее образование: бакалавриат |
| Type: | book |
| year: | 2017 |
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