Mattel Hot Wheels, Board Book, By: Phidal Publishing

An engaging storybook and toy in one activity kit. My Busy Books offer full-page illustrations, a story, figurines, and a playmat that bring the characters to life and ignite your child's imagination. 3 years and up. a© Mattel. All Rights Reserved. Sturdy board bookColorful imagesLively storyPlastic figurinesDurable playmatFigurines and playmat stored in the bookPortable10 pages of fun. Since 1979, Phidal Publishing has introduced children to the joys of reading by creating colorful, safe, and fun products. Our goal is to both educate and entertain children by engaging their imaginations. Our books feature familiar faces and original characters in innovative formats developed to meet the needs of parents and children. We at Phidal are honored that families and educators around the world continue to rely on our collection of carefully crafted books, which spark young imaginations and introduce children to the joys of reading and learning.