Comp Study of Media Exposu (history of Advertising Series)

0824067614 Good; Hardcover; 1986, Facsimiles-Garl Publishing; Former library copy with standard library markings; Light wear to covers; Library stamps to endpapers; Text pages clean & unmarked; Good binding with straight spine; Light tan cloth covers with title in electric blue lettering along spine; 644 pages; "A Comparative Study of Media Exposure Models (History of Advertising Series)," by Chandon.